So Good They Can’t Ignore You

by Tim Francis on August 27, 2013

“Follow Your Passion” has got to be the WORST advice I’ve ever heard given to people considering a career or business move.  It’s just as bad as “Build It and They Will Come”.  These axioms are divorced from reality, and – in fact – damaging to anyone’s rise as an entrepreneur, marketer, or employee.

In this episode we discuss what DOES work – what author Cal Newport calls “The Craftsman Mindset”. Boring but true, it’s all about getting extremely good at some skillset, one that’s rare and valuable to people who’ve got money to pay you.

Onwards and Upwards,

Tim :)

Resources Mentioned In This Podcast…

> Book: “So Good They Can’t Ignore You” by Cal Newport

> YouTube Links:

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